← The AI Hype Audit — all 100 verdicts
PARTLY TRUE "3.4x ROAS — and that's just our average across 115+ B2B companies. If you don't get an ROI, you don't pay."
The claimA 4-person agency claims a 3.4x average ROAS across 115+ B2B companies, builds your entire client-acquisition system in 14 days — ads, funnel, automation, everything, no retainer — and guarantees you don't pay without ROI.
The agency is real and small: a named founder, a named 4-person team, and testimonial names that verify as real people with real companies on LinkedIn. That's more than most ads in this genre can show. But every headline number exists only on their own website and the founder's LinkedIn — no Trustpilot, Clutch, BBB, or G2 footprint anywhere, and the named case studies total three, not 115. The ad's landing page is cloaked (returns a 403 unless you arrive through the ad), and the "no ROI, you don't pay" guarantee has no published fine print anywhere we could find. In this industry, that guarantee almost always lives in the sales call, where "ROI" gets defined as qualified calls booked — not revenue closed — with a minimum ad-spend clause underneath it.
What holds up
- Real registered agency with a public team page and an active founder LinkedIn
- Three testimonial names verify as real people at real companies
- "Done-for-you funnel + ads in 14 days" is a genuinely deliverable service — the timeline itself isn't the lie
What doesn't
- 3.4x average, 115+ companies, "$95M+ generated": self-reported everywhere, verified nowhere
- Zero third-party review footprint — not even bad reviews; the brand is too new to have a paper trail
- Landing page cloaked from everyone but ad-clickers; guarantee terms published nowhere
- Founder's own posts claim 6–10x on his funnels while the ad averages 3.4x — pick a number
The catch
The guarantee is the hook, and it's unfalsifiable until you're on the sales call. Ask one question before any call: "Define the ROI in the guarantee, in writing." If the answer is 'booked calls' instead of 'closed revenue,' you've found the fine print.
How to actually do it
- Before hiring ANY "ROI guaranteed" agency: get the guarantee's ROI definition, minimum spend, and exit terms in writing before the call
- Ask for 3 client references you pick from their list — not the 3 they volunteer
- Weigh the honest math: a good funnel build is real value; 115-client averages from a team of four with no reviews is ad copy
Nothing to build — this is a vetting-checklist entry. The service category is legitimate; the claims as advertised are unverifiable.
- Effort
- A 20-minute diligence pass kills or confirms this class of pitch
- Cost
- These engagements typically run four figures up front regardless of the 'no retainer' framing
- Stack
- Meta ads + a funnel builder + CRM automation — the same stack any competent operator uses
- Confidence
- High
- Posted by
- the agency founder himself, running cold-traffic ads from a recently created page
We test hype for free. We build the real thing for a living.
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